IMVN helps brands show up more naturally in Vietnam and the region
We connect brands with the right creators, local insight and clear execution for each market.
Which journey are you preparing for?
Enter Vietnam
For international brands that need to understand Vietnamese consumers, choose the right creators and prepare their first presence.
See the Vietnam entry route →Expand from Vietnam
For Vietnamese brands choosing priority markets, working with local creators and expanding step by step.
See the expansion route →
More than KOL matchmaking
Local understanding
Each market has its own language, platforms and expectations. IMVN helps messages localize more naturally.
The right creators
We prioritize fit with audience, category and communication goals — not just follower counts.
Clear operations
From briefs and usage rights to reporting, IMVN keeps every project clear on scope, budget and results.
One partner, many markets
IMVN works with brands in both directions: bringing international brands into Vietnam and taking Vietnamese brands into the region — with local creators and insight for each market.
Solutions for every growth objective
Enter Vietnam
For international brands preparing a presence in Vietnam with the right creators and message.
Learn more →Expand from Vietnam
For Vietnamese brands expanding into ASEAN, Korea or the next priority market.
Learn more →Cross-Border Campaigns
Running multi-market projects from proposed creator lists to post-campaign reporting.
Learn more →Market Intelligence & Measurement
Market insight, creator vetting and measurement frameworks for more confident decisions.
Learn more →Selected projects and what IMVN has learned
01
CJ K Festa: Bringing Korean Culture Closer to Vietnamese Youth
CJ K Festa used 17 influencers and 65 social content pieces to introduce CJ Group's Korean cultural festival to Vietnamese youth, generating 2.1 million views and…
View case study →
02
Vietnam Tourism: Celebrating Lunar New Year
A cultural storytelling campaign about Vietnam during the Lunar New Year season, using international creators to bring Vietnamese heritage, landscapes, and local spirit closer to global…
View case study →
03
VinFast: Pioneering Electric Mobility in Southeast Asia
VinFast activated Vietnam, Thailand, Indonesia and the Philippines through a regional creator ecosystem of more than 800 partners, generating 4.8 million interactions and 85% brand recognition.
View case study →Insights IMVN wants to share with you
A practical guide to Naver, AI discovery, Korean creators and long-term content assets for Vietnam tourism brands.
Whether a brand is entering Vietnam from Korea, Thailand, Indonesia, the Philippines or another international market, the operational gap usually appears after the campaign plan leaves the spreadsheet. Tracking links can record clicks; local operation determines whether creators [...]
International KOL partnerships help Vietnam tourism reach each market through relevant language, experience and community. This is the broad strategic framework; the Korea-specific article remains a separate market deep dive. Start with markets, not a celebrity list Travel [...]
Ready to discuss the next step?
Share your market and objective. IMVN responds within 24 working hours.
Contact IMVN →