Real-Life Electric Vehicle Experiences is the focus here, viewed through a specific case and audience context rather than a formula for every campaign. The electric vehicle market is becoming increasingly dynamic with the participation of many major brands. To attract customers, electric car companies not only focus on the product but also have to build […]
TikTok Creator Campaign is the focus here, viewed through a specific case and audience context rather than a formula for every campaign. Regional Creative Race Sharing a community, sharing a creative spirit – that is the message from VinFast as they call upon talented content creators across Southeast Asia to join in creating videos that […]
Work with international influencers is the focus here, viewed through a specific case and audience context rather than a formula for every campaign. In the age of social media, businesses are increasingly recognizing the potential of influencer marketing, especially with international celebrities. However, utilizing international influencers doesn’t always yield results, especially with a Vietnamese audience. […]
Influencer marketing is increasingly becoming one of the most effective and indispensable marketing channels for brands. However, not every influencer campaign is successful, especially when collaborating with international KOLs. To ensure an international influencer marketing campaign truly delivers results, meticulous preparation and investment are required, particularly from the business side. Goals and Strategy for International […]
